BrightEdge — ~48% of tracked queries showed an AI Overview by Feb–Mar 2026, up from ~31% a year earlier
Summary
Claim: BrightEdge reports ~48% of tracked queries show an AI Overview by Feb–Mar 2026, up from ~31% a year earlier (via sqmagazine.co.uk).
Source: brightedge.com (via sqmagazine.co.uk) — Feb 2026.
Confidence: Single-source (vendor — SEO platform).
Caveat: "Tracked queries" is a vendor-selected sample; the 48% is not directly comparable to Pew's 18% of all real-user Google searches. It is the high end of the published range.
Why this matters for Candid: Cite as the upper bound of the vendor range. The Pew vs vendor gap (18% vs 48%) is largely definitional — different keyword samples, "tracked queries" vs all queries, niche / long-tail inclusion. See Reconciliation: the 16% / 25% / 48% AI-prevalence gap is largely definitional — different keyword samples, "tracked queries" vs all queries, niche / long-tail inclusion.
Related entries
Referenced by (3)
- reference Research brief: the website as a working surface of the business — four capabilities, AI-citation decoupling, freshness as a real signal (June 2026) relates-to
- reference Reconciliation: the 16% / 25% / 48% AI-prevalence gap is largely definitional — different keyword samples, "tracked queries" vs all queries, niche / long-tail inclusion depends-on
- rule R6 — Cite Pew as the AI-prevalence anchor; cite vendor trackers (Semrush / BrightEdge / Conductor) as a range; never cite a single vendor as the level depends-on