Wix officially: "no export is possible" — confirmed in writing as a structural property
Created 2026-05-22
Quote (Wix Help Center, current):
"Since Wix is a SaaS solution, your site must run on Wix's servers… the SaaS architecture does not support external hosting since it uses Wix's proprietary technology."
Source: Wix Help Center (current).
Confidence: Verified (primary).
Practical implication: Wix is the most honest of the SaaS site builders about its lock-in. The content "belongs to" the user but cannot leave. For Candid SMB clients considering Wix: the trade is explicit. For Candid SMB clients on Wix who want to leave: budget for a content rebuild from scratch, not a migration. See RULE: Require a working database export on Day 1 of any engagement. Test it. Re-test quarterly..
Referenced by (3)
- rule RULE: Require a working database export on Day 1 of any engagement. Test it. Re-test quarterly. depends-on
- rule RULE: A platform that cannot produce a clean export today is a hostage situation. Treat it as such. depends-on
- reference Research brief: Owning your stack — why agency-managed platforms cost more than they save (piece 4 of 15) relates-to