Vertical Tier 3 — Moderate (Healthcare, Retail, Restaurants)

Verticals: General healthcare/physio/clinics, Retail & local e-commerce, Restaurants/cafes/hospitality.

Why moderate:

• Restaurants: review-saturated (227+ entry-level reviews per Local Falcon for breakfast restaurants) but content-unsophisticated. Low CPC ($2.05). Mixed difficulty axis — opening on content/SEO; barrier on reviews.
• Retail: crushed by Amazon nationally, winnable locally for local e-commerce.
• Healthcare: general (non-cosmetic) physio/clinic — moderate CPC ($5/Physicians), more openings than dental.

Confidence: Industry-consensus.