VOW (Virtual Office Website) — password-protected, requires established broker-consumer relationship, carries the deeper historical/sold/off-market layer
Created 2026-06-21
Summary
Claim. VOW = password-protected; requires an established broker-consumer relationship before any search; carries the deeper historical/sold/off-market layer that IDX does not.
Source. CREA; NAR VOW policy; PropTx Rules (primary), accessed 2026-06-21.
Confidence. Verified / industry-consensus.
Caveats. "Established broker-consumer relationship" is the contractual hook; what counts varies by jurisdiction and board.
Implication / use. The middle tier in the (i) See / (ii) Display / (iii) Build framework. The VOW is the lawful "deeper than IDX" channel for member-mediated consumer use.
Related entries
Referenced by (4)
- research-notes Research notes (capture-layer): inside the MLS box — what an Ontario member agent's account exposes, what goes unused, and what they're licensed to do with it (June 2026) relates-to
- rule Rule: treat MLS data access as a contract (DLA / AUA / VOW Terms / IDX policy), not just a login depends-on
- reference NAR VOW policy — minimum of 3 years of sold data required in IDX/VOW feeds relates-to
- reference Back-office feed — deepest tier, powers CRM / listing / document management; must not be public; requires broker consent relates-to