Topic: `generative-engine-optimization`

8 entries tagged generative-engine-optimization.

Rules (1)

rule R3 — Favor body-text citations, quotations and statistics over schema markup as the AI-visibility lever; the peer-reviewed lift is in body text

Reference entries (7)

reference GEO-paper vendor echoes — "Princeton GEO: 30–40% higher visibility" repeated by many SEO vendors all trace back to the same arXiv paper; repetition, not independent confirmation
reference GEO paper — critical methodology caveat: the lifts come from BODY-TEXT edits, NOT schema markup; authors explicitly note "less likely to affect search engine rankings"
reference GEO paper — visibility improvements up to 37% on Perplexity.ai (live engine, 200-sample test)
reference GEO paper — 15–30% relative improvement on the Subjective Impression metric (LLM-rated answer quality from the source)
reference GEO paper — Cite Sources / Quotation / Statistics methods achieved 30–40% relative improvement on the Position-Adjusted Word Count metric
reference Aggarwal et al., "GEO: Generative Engine Optimization" (Princeton / Georgia Tech / Allen AI / IIT Delhi, KDD '24) — citations + quotations + statistics in visible text lift source visibility by >40% across queries
reference Research brief: the website as a working surface of the business — four capabilities, AI-citation decoupling, freshness as a real signal (June 2026)