Progressive CIO Ray Voelker — Snapshot "given us access to segments of the auto insurance markets that we normally did not attract"
Summary
Claim. Progressive's then-CIO Ray Voelker stated publicly that Snapshot has given Progressive access to market segments Progressive normally would not attract — direct, named-executive evidence for the information-asymmetry-as-targeting thesis.
Quote.
"Snapshot has given us access to segments of the auto insurance markets that we normally did not attract."
Source. CIO.com (Voelker interview), accessed 2026-06-21.
Confidence. Verified. Named executive, reputable outlet, statement is on-record.
Caveats. Executive statement carries an obvious positioning incentive; the claim itself is about segment access, not about quantified profitability of those segments.
Implication / use. Most direct evidence in the brief for information-as-targeting-edge. Frame: with proprietary observation, Progressive can profitably price segments competitors cannot accurately price and therefore avoid. The uninformed competitor either rejects those drivers or accepts them at the wrong price.