B&J live site inventory — page count, IA, what is planned (headline KPI: ~50 pages live vs ~6 before)

Page count

Live (verified, 33+ pages crawled, ~50 published on the dev URL bjweb.candidcreative.ca):

  • Top-level: /, /sitemap, /resources, /locations
  • Industry verticals + subpages: /agriculture (+3), /fleet-commercial (+3), /construction (+3), /home-heating (+3)
  • Cross-vertical products & services: /coloured-diesel, /propane, /lubricants, /def, /on-site-refuelling, /cardlock, /fuel-cubes
  • Resources: 12 long-form articles
  • Locations: 6 county pages, 15 city pages, 4 deep service-by-city pages

Planned (flagged "coming soon" in sitemap): /clear-diesel, /furnace-oil cross-vertical, /tank-programs, /about, /careers, /privacy, /terms, /accessibility

Old WordPress site (verified, for comparison): 6 pages. A separate legacy .htm subdomain (www.boucherandjones.com) is also still surfacing in Google.

[Verified — pre-launch audit]

Headline number for the spec sheet

~50 pages live vs. ~6 before. ~8× page count increase.

[Verified] — see B&J KPI candidates — every defensible metric, with source and confidence for the full KPI table.

Information architecture

Old site: flat, four service tiles, no hub-and-spoke.

New site: hub-and-spoke. 4 verticals × sub-pages + 8 product/service hubs + 15 city pages + 6 county pages + a resources library. Generated from a build-time sitemap registry with "coming soon" honestly flagged.

[Verified — pre-launch audit]