Contractor cost per booked customer through Angi can exceed $2,500 (Contractor Marketing Pros)
Created 2026-05-23
Claim: Per Contractor Marketing Pros, citing public reports, the cost per booked customer through Angi can exceed $2,500 — making shared leads the least cost-effective channel measured.
Confidence: Single-source.
Use: quote with the source named ("Contractor Marketing Pros analysis suggests...") rather than as a hard universal number.
Referenced by (3)
- reference Research brief: GC Marketing & Trust — sales-positioning for $1M–$50M Ontario general contractors (May 23, 2026) depends-on
- reference Directory platforms (Angi, HomeStars, Houzz) rent the customer relationship — the cleanest "rented vs. owned" pitch depends-on
- reference GC objection-handling map — six common objections and evidence-backed responses depends-on