{"id":772,"slug":"wrhba-160-firms-90pct-residential-units","title":"WRHBA: 160+ member companies; members construct >90% of new residential housing units in the region","kind":"reference","scope":"business","status":"current","audiences":["kevin","candid-team"],"topics":["gc-vertical","kw-region","referral-marketing"],"reference_body":"**Claim:** Waterloo Region Home Builders' Association (WRHBA) has 160+ member companies. Members collectively construct more than 90% of new residential housing units in the region.\n\n**Source:** https://wrhba.com/pages/about-wrhba\n\n**Confidence:** Verified.\n\n**Implication for Candid:** Primary KW residential network. Sponsorship-tier visibility + direct member outreach is the highest-fit local plug-in. Companion: Cambridge Chamber, Greater KW Chamber, OGCA for ICI.","rationale_body":null,"metadata":null,"links":{"outgoing":[],"incoming":[{"slug":"rule-gc-local-association-presence","title":"RULE: For KW-region GC prospecting, prioritize WRHBA → Cambridge Chamber → Greater KW Chamber → OGCA presence in that order","kind":"rule","scope":"business","link_type":"depends-on"}]},"created_at":"2026-05-23T21:58:32.565Z","updated_at":"2026-05-23T21:58:32.565Z"}