{"id":1747,"slug":"timeline-three-drivers-converge-2004-2014","title":"Timeline 2004–2014: the decade when each of the three historically-expensive parts independently got cheap","kind":"reference","scope":"business","status":"current","audiences":["kevin","smb-owner","candid-team"],"topics":["open-data","web-tech-history","cloud-infrastructure-economics","commodity-web-parts"],"reference_body":"**Timeline of the three drivers converging (2004–2014):**\n\n- **2004** — [[rails-open-sourced-july-2004]]; [[openstreetmap-founded-2004-steve-coast]]\n- **2005** — [[django-released-2005-batteries-included]]\n- **2006** — [[s3-launch-march-2006-15-cents-per-gb]]; [[ec2-launch-august-2006-ten-cents-per-hour]]\n- **2009** — [[datagov-launched-may-2009-47-datasets]]; [[rds-launch-october-2009-managed-db]]\n- **2010** — [[elasticsearch-first-release-2010]]\n- **2011** — [[stripe-launch-2011-tokenized-cards]]; [[d3js-released-2011-bostock]]\n- **2012** — [[algolia-founded-2012-search-as-a-service]]\n- **2013** — [[auth0-founded-2013-managed-identity]]\n- **2014** — [[lambda-launch-november-2014-serverless]]; [[cognito-firebase-auth-2014]]\n\n**Source:** Synthesis of the dated atomic entries above.\n\n**Confidence:** Verified (each dated entry).\n\n**Why this matters for Candid:** **The decade 2004–2014 is when each of the three historically-expensive parts independently got cheap.** This is the spine of [[rule-three-drivers-decade-2004-2014-not-ai]] and the reason the falling-cost case does not depend on AI-assisted coding. See [[rule-keep-ai-coding-at-the-margin-not-as-spine]].","rationale_body":null,"metadata":null,"links":{"outgoing":[{"slug":"s3-launch-march-2006-15-cents-per-gb","title":"Amazon S3 launched March 14, 2006 at $0.15/GB — object storage as a metered utility","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"ec2-launch-august-2006-ten-cents-per-hour","title":"Amazon EC2 launched as limited public beta August 25, 2006 — single m1.small instance at $0.10/hour","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"rds-launch-october-2009-managed-db","title":"Amazon RDS announced October 2009 (MySQL first); GA May 31, 2011 — managed DB absorbs admin/backup/failover","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"lambda-launch-november-2014-serverless","title":"AWS Lambda previewed November 13, 2014; GA April 9, 2015 — code with no servers to provision","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"rails-open-sourced-july-2004","title":"Ruby on Rails open-sourced July 2004 (DHH from Basecamp); v1.0 December 2005 — convention-over-configuration","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"django-released-2005-batteries-included","title":"Django created 2003 at Lawrence Journal-World; released publicly 2005 — \"batteries-included,\" built-in admin/auth/ORM","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"stripe-launch-2011-tokenized-cards","title":"Stripe launched 2011 — card data never touches merchant server (Stripe.js → token), removing the heaviest PCI burden","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"elasticsearch-first-release-2010","title":"Elasticsearch first release 2010 — open-source on Apache Lucene; commodity search","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"algolia-founded-2012-search-as-a-service","title":"Algolia founded 2012 (Dessaigne & Lemoine; Y Combinator W2014) — search-as-a-service, no infra to manage","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"auth0-founded-2013-managed-identity","title":"Auth0 founded 2013 — managed identity, social login, SSO, SAML","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"cognito-firebase-auth-2014","title":"Amazon Cognito and Firebase Auth — 2014-era managed identity peers to Auth0","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"d3js-released-2011-bostock","title":"D3.js released 2011 by Mike Bostock (with Heer & Ogievetsky, Stanford) — foundational data-viz building block","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"datagov-launched-may-2009-47-datasets","title":"data.gov launched May 21, 2009 with 47 datasets — now 370,000+ (with >2,000 removed Jan 2025)","kind":"reference","scope":"business","link_type":"depends-on"},{"slug":"openstreetmap-founded-2004-steve-coast","title":"OpenStreetMap founded 2004 by Steve Coast — response to UK Ordnance Survey not releasing data freely; OSMF established 2006","kind":"reference","scope":"business","link_type":"depends-on"}],"incoming":[{"slug":"research-brief-falling-cost-floor-real-web-functionality-smb-june-2026","title":"Research brief: the falling cost floor of \"real\" web functionality for SMBs (June 2026)","kind":"reference","scope":"business","link_type":"relates-to"},{"slug":"rule-three-drivers-decade-2004-2014-not-ai","title":"R1 — Anchor the falling-cost case on the decade 2004–2014 (infrastructure + parts + data); AI-assisted coding is NOT the spine","kind":"rule","scope":"business","link_type":"depends-on"},{"slug":"rule-keep-ai-coding-at-the-margin-not-as-spine","title":"R2 — Keep AI-assisted coding at the margin; it lowers assembly labor recently but is not a structural driver","kind":"rule","scope":"business","link_type":"depends-on"}]},"created_at":"2026-06-21T13:17:00.680Z","updated_at":"2026-06-21T13:17:00.680Z"}