{"id":940,"slug":"renomark-origin-bild-2001-transfer-chba-2024","title":"RenoMark origin: launched 2001 by BILD (then GTHBA); trademark transferred from BILD-GTA to CHBA in June 2024","kind":"reference","scope":"business","status":"current","audiences":["kevin","candid-team"],"topics":["regulatory-signals","renomark","home-renovation-vertical"],"reference_body":"**Claim:** RenoMark was launched in **2001** by the **Greater Toronto Home Builders' Association** (now BILD GTA). The explicit target was the renovation underground economy — cash-only deals, no permits, no written contracts, no warranty, no recourse. Focus-group research at the time identified **contractors not returning phone calls as homeowners' single biggest complaint**, which is why the **2-business-day callback rule** is part of the original Code.\n\n**Source for the 2001 origin:** chba.ca/renomark-program/; bildgta.ca/about/renomark/.\n**Source for the callback-rule origin story:** BILD's Helen Batista, Menatwork interview, via Canadian Contractor.\n\n**Confidence:** Verified.\n\n## Handoff to CHBA\n\n- **2017:** BILD and CHBA partner to deliver RenoMark nationally.\n- **February 7, 2024:** The CHBA Board approves a joint motion from the Canadian Renovators' Council and Executive Officers' Council to **transfer ownership of the RenoMark trademark and renomark.ca from BILD-GTA to CHBA**.\n- **June 2024:** Transfer completes. CHBA now runs the program through its national office at 141 Laurier Ave W #500, Ottawa.\n\n**Sources:** CHBA press release; Building Excellence August 28, 2024.\n**Confidence:** Verified.\n\n**Why this matters for Candid use:** the program's authority and governance shifted very recently. Site copy that still says \"BILD's RenoMark program\" is now technically wrong; the canonical phrasing is \"CHBA's RenoMark program, delivered locally by [HBA name].\" BILD GTA still runs the annual **RenoMark Awards GTA**, which is a related but distinct surface.","rationale_body":null,"metadata":null,"links":{"outgoing":[],"incoming":[{"slug":"research-brief-renomark-credentialing-program","title":"Research brief: RenoMark — the CHBA renovation contractor recognition program, with marketing implications for Ontario renovators (May 24, 2026)","kind":"reference","scope":"business","link_type":"relates-to"},{"slug":"chba-councils-crc-net-zero-modular","title":"CHBA councils: Canadian Renovators' Council (CRC), Net Zero Council (2014), Modular Construction Council (2017), Urban Council, Executive Officers' Council, Past Presidents' Advisory","kind":"reference","scope":"business","link_type":"relates-to"},{"slug":"bild-gta-2008-merger-1000-members-2023-ohba-tension","title":"BILD GTA: formed 2008 from GTHBA + UDI/Ontario merger, \"more than 1,000 member companies,\" threatened in 2023 to leave OHBA over a \"one-voice\" operating model dispute","kind":"reference","scope":"business","link_type":"relates-to"}]},"created_at":"2026-05-24T15:35:45.977Z","updated_at":"2026-05-24T15:35:45.977Z"}