{"id":1049,"slug":"nahb-single-family-2023-8-7pct-margin","title":"NAHB Cost of Doing Business 2025 (FY 2023 single-family builders) — 8.7% net margin","kind":"reference","scope":"business","status":"current","audiences":["kevin","candid-team"],"topics":["gc-vertical","builder-economics"],"reference_body":"**Claim:** NAHB's 2025 *Cost of Doing Business Study* reports average **net profit margin of 8.7%** for U.S. single-family builders in fiscal year 2023.\n\n**Source:** NAHB, *Cost of Doing Business Study*, 2025 edition.\n\n**Confidence:** Verified.\n\n**For Candid:** Single-family builders run slightly fatter than remodelers ([[nahb-remodelers-cdb-2024-6-3pct-net-margin]]) but the difference is not enough to change the take-home framing — at 8.7% net, a marketing retainer is still ~12% of pre-tax owner income on the same $3M / $36K example.","rationale_body":null,"metadata":null,"links":{"outgoing":[{"slug":"research-brief-psychology-gc-marketing-aversion-may-2026","title":"Research brief: the psychology of marketing aversion among general contractor owners (May 2026 foundation)","kind":"reference","scope":"business","link_type":"relates-to"}],"incoming":[]},"created_at":"2026-05-24T23:24:06.263Z","updated_at":"2026-05-24T23:24:06.263Z"}