{"id":924,"slug":"builder-website-tarion-display-audit-may-2026","title":"May 2026 builder-website Tarion-disclosure audit — Tridel/Minto/Tamarack have dedicated Tarion pages; Daniels/Brookfield/Empire less explicit; cleanest pattern is per-project warranty workflow","kind":"reference","scope":"business","status":"current","audiences":["kevin","candid-team"],"topics":["trust-signals","gc-vertical","kw-region","tarion-warranty"],"reference_body":"**Claim:** May 2026 sample audit of Ontario builder websites for **Tarion-warranty disclosure** (companion to the HCRA-licence display audit at [[builder-website-disclosure-audit-may-2026-activa-fusion-reids]]):\n\n| Builder | Tarion disclosure pattern |\n|---|---|\n| **Mattamy Homes** | Dedicated \"Ontario Warranty Information\" page under Customer Care; closing-cost documents reference HCRA and the Tarion enrolment fee. |\n| **Tridel** | Dedicated \"Warranty & Tarion\" page; strong Tarion branding; links Tarion's Learning Hub. |\n| **Minto Communities** | **Best-in-sample for disclosure detail.** Detailed Tarion warranty workflow (30/40-day Initial, Year-End, Year-2, MSD) described on dedicated post-move-in pages. Explicit HCRA licence PDFs linked. |\n| **Tamarack Homes** | Dedicated Tarion warranty resource page describing 1-, 2-, 7-year coverage and conciliation. |\n| **Branthaven Homes** | References Tarion's MyHome portal on Contact/Warranty page. |\n| **DeSantis Homes** | Customer-service page combines HCRA and Tarion sections with claim-form links — a clean unified model. |\n| **Daniels, Treasure Hill, Fernbrook, Madison, Great Gulf, Brookfield Residential, Empire Communities** | Tarion references appear inconsistently across marketing materials. |\n\n**Source:** Candid Creative internal audit, May 2026.\n\n**Confidence:** Single-source (illustrative — not exhaustive).\n\n**General pattern:** Major Ontario builders **consistently reference Tarion via dedicated warranty/customer-care pages**, but the depth varies widely. Minto and Mattamy treat Tarion as a customer-care competency; smaller boutique builders sometimes treat it as a one-line footer mention.\n\n**Cleanest pattern observed:** **Minto's post-move-in workflow pages**, which step buyers through Initial, Year-End, Year-2, and MSD forms by name. This is genuinely useful content (vs. brochure-style \"we are Tarion-backed\").\n\n**For Candid client work:**\n- Add a dedicated **\"Warranty\"** page that walks buyers through 1-2-7 + the forms.\n- Link to Tarion's **MyHome portal** so buyers know where to file.\n- Reference the **CSS post-May 2024 timeline** ([[tarion-claim-forms-may-2024-css-40-day-mid-year]]) explicitly.\n- Pair with the HCRA-licence + OBD link from [[rule-display-hcra-licence-number-link-to-obd-on-builder-sites]].\n\n**Caveat:** sample is illustrative. A definitive audit would require browser-rendered visits to 25-30 builder sites with screen-capture evidence.","rationale_body":null,"metadata":null,"links":{"outgoing":[{"slug":"builder-website-disclosure-audit-may-2026-activa-fusion-reids","title":"Builder-website HCRA disclosure audit (May 2026): of 10 fully-rendered homepages, Activa/Fusion/Reid's Heritage display licence numbers; Minto/Brookfield/Madison do not on homepage; none link to the OBD","kind":"reference","scope":"business","link_type":"relates-to"},{"slug":"tarion-builder-display-rules-no-tarion-registered-post-2021","title":"Tarion / HCRA marketing rules — builders must NOT use \"Tarion Registered Builder\" post-Feb 2021; must display HCRA licence; \"Backed by the Tarion Warranty\" is permissible","kind":"reference","scope":"business","link_type":"relates-to"},{"slug":"tarion-claim-forms-may-2024-css-40-day-mid-year","title":"Tarion claim forms post-May 2024 CSS reform — 40-day Initial, new Mid-Year, Year-End (with permanent 10-day grace), Second-Year, MSD","kind":"reference","scope":"business","link_type":"relates-to"}],"incoming":[{"slug":"research-brief-tarion-ontario-may-2026","title":"Research brief: Tarion Warranty Corporation — definitive reference (May 2026)","kind":"reference","scope":"business","link_type":"relates-to"},{"slug":"rule-builder-site-disclose-tarion-warranty-on-new-home-pages","title":"RULE: Every Candid builder-client site must surface Tarion warranty coverage on every new-home product/landing page, with 1-2-7 structure named and CSS forms referenced","kind":"rule","scope":"business","link_type":"depends-on"}]},"created_at":"2026-05-24T14:19:39.546Z","updated_at":"2026-05-24T14:19:39.546Z"}